Hello, I'm Cibele

For eight years, I told stories on TV. As a reporter, I transformed facts into captivating narratives and quickly learned that the key to capturing people’s attention is human connection.

Passionate about writing and the power of storytelling, I dove deep into studying screenwriting structure and creative narratives.

I specialized in digital marketing, entrepreneurship, and innovation in Australia, and since then, I’ve been exploring how stories can drive business in the modern world.

Today, I help entrepreneurs discover their unique story and create content strategies that turn launches into successes. My mission is to use my knowledge to transform your story into a powerful tool for connection and sales.

If you’re ready to take your communication to the next level, let’s uncover the power of storytelling and win your audience together.

Client Feedback

Hear what our clients say about our storytelling and social media strategies.

Story Social Lab transformed our online presence and helped us connect authentically.

Emily Johnson
A laptop displaying a social media profile page with various elements such as a profile picture, username, and links. Below the main header, there are sections for photos and collections, showing preview images. The laptop keyboard is visible in the lower part of the image.
A laptop displaying a social media profile page with various elements such as a profile picture, username, and links. Below the main header, there are sections for photos and collections, showing preview images. The laptop keyboard is visible in the lower part of the image.

New York

Working with Story Social Lab was a game-changer for our brand's visibility and engagement. Their strategies truly resonate with our audience and elevate our storytelling.

Two individuals are standing next to a whiteboard covered with colorful sticky notes. The woman on the left is pointing at a note while holding a marker, and the man on the right is also holding a marker. The sticky notes have various headings like 'User-Generated Content', 'Engagement', 'Event', and 'Social Wall', each with related subpoints underneath.
Two individuals are standing next to a whiteboard covered with colorful sticky notes. The woman on the left is pointing at a note while holding a marker, and the man on the right is also holding a marker. The sticky notes have various headings like 'User-Generated Content', 'Engagement', 'Event', and 'Social Wall', each with related subpoints underneath.
Michael Smith

Los Angeles

★★★★★
★★★★★